Marketers’ Showdown: LinkedIN Automation VS Cold Emails

Marketers’ Showdown: LinkedIN Automation VS Cold Emails Outbound sales are always the favourite B2B sales approach. Companies and sales reps continue to rely on these tactics, regardless of the advances in technology. Salespeople use outbound strategies online using social media platforms or when they reach out to large groups of contacts using automated messaging tools […]

Difference between LinkedIn and other social media networks

Difference between LinkedIn and other social media networks Social networks have created a whole new medium to communicate and market products and businesses can no longer ignore their impact. If you need to reach out to potential customers, social selling is the right channel to use. Social media has become one of the top ways […]